Text 13 Mar The right way to wireframe: SXSW

The right way to wireframe

  • russ unger
  • Todd zaki warfel

Video link:  http://www.youtube.com/watch?v=eFHWx9Poums

  • The wireframe vs. prototype debate.
  • Choose a side.
  • Some do sketch to a prototype.  But is prototype a wireframe
  • Interactive wireframing
  • Best tools:
  1. Omnigraphy
  2. Visio
  3. Fireworks (doesn’t work)
  4. Balsamiq mockups  (friendofruss – promo code)
  5. Axure
  6. Powerpoint
  7. Html/css
  • Best tool is one that you’re comfortable with
  • Presentation dissects the work they did doing a site redesign for a not for profit - lend4health.com.  They basically show their work on this project, including process and approach.
  • 4 designers, 1 problem, 2 caveats
  • Lend4health.com
  • Child with autism, diabetes, etc
  • Russ Unger talks about his approach:
  • Start with Requirements brief
  • Start with Creative brief
  • Site map the personas  (put it in someone’s UML template and put it together)
  • Thought about user paths for personas.  Includes numbering system.  0.0.0.0   1.0.0.0  1.1.0.0
  • “He who owns the site map owns the product”
  • “Hey, let’s sit down with our moleskins and sketch that idea out.”
  • Sketch first – sketch the story first.
  • Sketch each path  0.0.0.0  1.0.0.0  1.1.0.0 
  • Do these on full sheets of paper. 
  • Look cool when you scan them and put them in presentations
  • First path at wireframes were the sketches
  • Then did wireframes in balsamiq
  • Communication between interaction designer and visual designers
  • The requirements
  • The site map
  • Sketching and wireframing
  • Creative design comes last
  • Zaki warfel talks about his approach next:
  • It always begins with research
  • Start with interviews
  • Might do remote observation via adobe connect to watch people use it remotely.
  • Tag-it and create themes –
  • Output it into an indesign framework. 
  • Tell the story through personas -  2 to 4 personas based on the data.
  • Persona DNA provile – maps out knowledge and activities and behaviors on a 1-10 basis
  • Explore concepts through sketching
  • Six ups template
  • 8-up template – use it for thumbnail version or story-board out a series of flows.  Can connect with arrows.
  • Use something called ‘design studio’ – process of pitch and critique
  •  5 minute to sketch the idea.  Get it critiqued. 
  • Then move right into prototyping
  • The project guide to UX design for user experience designers in the field or in the making
  • Russ unger and Carolyn chandler
  • Prototying by todd zaki warfel
  • he’s writing a book on Applying standard research in guerilla method –


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